Wang Shenghan, known as Lady Penguin, has been appointed as ‘Chinese Wine Ambassador’ by China Alcoholic Drinks Association. It will bring great significance to China’s fine wine producers.
 
The producers certified to use the logo “Chinese Fine Wine” are supervised and managed by the China Alcoholic Drinks Association in the whole process from grape planting, wine making to bottling. This is a landmark event in the history of Chinese wine, and it will have a profound impact on the future of the Chinese wine industry.
 
“Chinese Fine Wine” represents the high-quality level of Chinese domestic wines, and continuous and effective promotion of Chinese fine wine is of great significance to the industry.
 
The business of the Lady Penguin team has developed rapidly, and it is received by many C-end users. Lady Penguin 's participation in the promotion of Chinese fine wine will attract more young consumers' attention. on the other hand, Lady Penguin 's platform will also bring new sales channels to the winery and realize the digital transformation of wine sales channels.
 
Previously, the Lady Penguin 's team has reached cooperation with many domestic fine wine producers. After becoming a promotion ambassador, it will further deepen the promotion and cooperation.