In the latest “State of the World Vine and Wine in 2022” report published by OIV, it shows that China’s dwindling wine consumption is directly responsible for dragging down global wine consumption.
According to OIV, as the associaiton estimates that China has been drinking less wine each year since 2018, with an annaul loss of 2 million hectoliters (mhl) or roughly 260 million bottles.
The world wine consumption last year is estimated at 232 mhl, dropping by 2 mhl (-1%) compared to 2021.
The report notes that global wine consumption has decreased at a regular rate since 2018, which is mainly attributed to the decline in China’s consumption, to the detriment of 2 mhl loss per year since 2018.